Child Influencers: Opportunity or Overexposure?

I once saw a woman posting her child on TikTok. The child was dancing and singing, getting a lot of likes and comments. Of course, not all the comments were positive; some people were criticizing it, asking why such a child is on TikTok when he should be focusing on his studies. Some said the mother has misplaced her priorities and should not be exposing the child to that kind of life so early. At the same time, others were praising the boy for his talent.


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One thing about life is that people will always have something to say. Anyone who worries too much about the opinions of others will struggle, because you can never satisfy the world.

When it comes to children becoming influencers at an early age, especially when they can’t fully decide for themselves and their parents manage their accounts, I don’t really have a problem with it. I believe there are reasons behind why some parents choose that path.

One reason I have seen on social media, especially TikTok, is when parents find their child very attractive or talented and want others to see it too. Instead of being the only ones enjoying those moments, they share them with the world. In many cases, it also becomes monetized, which gives them even more reason to continue.

Some families have actually improved their financial situation through this, turning their children into influencers or models to earn income. So, anyone saying those parents are completely wrong for monetizing their kids might be overlooking the reality. It doesn’t necessarily mean they don’t love their children. In their view, if the child can also contribute to the family’s well-being, it can be seen as a positive step. Why struggle when your child can help?


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For me personally, I don’t think I would post my child online for the purpose of making money or influencing. But if my wife had the time and wanted to do it, I wouldn’t stop her, as long as the child is happy and they are having fun.

At the end of the day, it is not about me but about them doing what they love. For those parents who turn their kids into influencers, I believe the kids enjoy it. Children are usually not good at pretending; if it wasn’t something they loved, they wouldn’t do it with the same energy and passion we see.

Some people think kids should not be exposed to such a lifestyle when they are still young and cannot decide for themselves or even know if they will like it in the future. Their concern is valid, but at the same time, a child who doesn’t want such a lifestyle will naturally show little interest in or possess those abilities. There is often something like an aura or a natural attraction that draws them in from a young age.

As for the concern about endangering them, we are in the social media and internet era, so things like this are to be expected. The real question is not whether it exists, but how responsibly it is managed and guided.

People will always have opinions, but in the end, every family chooses what works for them.

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