The fact 'Hive' was used in the project name makes me cringe.
That's hijacking brand recognition/reputation. Part of the reason why many inexperienced members didn't question the project and accepted it a face value could be because they thought it was coming from "Head Office", even though there is no "Head Office."
Never wise to hijack a name. Much better to build your own brand and reputation. Quite beneficial too, in the long run.
0E-8 BEE
Well, ye properly.
I didn't really think of it as a problem, might because I know there isn't a "Head Office" right :D
Kinda the same SBI did when they changed into HSBI = Hive Stake Based Income.
But they did already have some sort of brand though.
You are properly right :D
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