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through fact-checking and comparison advantages with other products to convince me to switch to their products
So, you find it works better when they give you facts instead of trying to convince you with emotions. I think that's a bit more difficult because it means you're already thinking about buying something, like your example of the blender, and you're not as prone to making impulse purchases.
Yes, because it will enabke me to make good decisions instead of second guessing my decision. I prefer playing out the cards than selling with just emotions to give customers the leeway to compare before concluding on the purchase.
Thank you fir stopping by.
I appreciate 🙏