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I always enjoy reading your articles to learn about your rental strategies. This makes a lot of sense, and I haven't really ever made rental bids, I just squat on good wild cards at the start of each season.
Since I rent consistently (unlike some players who rent for 2 days, let it expire, and then rent again), it’s definitely worth placing BIDs to get prices well below the market average.
My rental strategy is to find the best price near the beginning of the season and try to keep the card for the whole season either at the price I had it last season or the new market low price.