Are We Ready to Go to the Next Level on Hive?

We've been mostly content to be in our own bubble for a long time both on Hive and on the previous chain. And by that I don't mean people hanging around the ecosystem and not exploring more, not going to Web 2 and trying to pull in some new members.

While I commend those who do it, I understand that Hive needs a metamorphosis to be attractive to either a wider audience from crypto, or more people from Web 2. And they will come if that happens...

Splinterlands is going through such a metamorphosis. And likely it is and will be more attractive than before. Price evolution matters, by the way. A SPS token going up by over 60% in a few days and likely continuing on this trend attracts eye balls.

On the social media side, we added onto the basic blogging supported at the base layer. Some things are supported more or less at the base layer, with some special interpretation of the data, like short-form text content (through comments) or polls (through custom JSONs). We also have video and short-form video via 3Speak (supported on other front ends too). I don't know if we still have any livestream platform connected to Hive. If we were to consider specific interfaces, we also have a front end for fitness or workouts (even for walking), one focused on images (Instagram-style), and the Twitter experience on Inleo, where one could also find subscriptions, in Substack style (not very popular on Hive, I'm afraid). We also offer discounts for people who use our stablecoin for purchases. And various benefits for people promoting Hive in different ways.

What we lack are numbers, users. And a better retention rate. The last part should tell us something, and that is that people do come in, sometimes being dragged in, and they don't find something compelling enough to stick around, or they get lost and they'd rather stick to what they know.

We know downvotes are a turn-off for some people. But unless we come out with something better, that's the mechanism we have to cope with abuse of the reward pool on the base layer. Unfortunately, that sometimes escalates, and people don't like the negativity surrounding them, especially if they look at social media as a way to relax.

Then there is defi, which went through various phases in crypto, but certainly evolved a lot since their beginnings. Many in crypto are interested exclusively in this aspect. Even their interactions are with the purpose of learning more about opportunities to learn more about them.

Hive is different, has all sorts of people with or without interests in defi, but one thing is sure. The fact we didn't have real support for smart contracts to this day, has kept us behind other platforms, probably both in terms of users and funds on Hive.

The fact both VSC and Blocktrades teams practically acknowledge this by working each on something related to smart contracts (in the latter case, more in the stage of idea), is an indication of how badly we need smart contracts on Hive, and how much we missed them for the last few years.

VSC has already been launched, which is a good thing, but time seems to pass so slowly until we have some real useful defi platforms comparable to the best we can find on other investor-popular ecosystems out there.

However, at this point, I do have something that needs to be mentioned. We have had for around two years a significant interest on HBD, which is true dropped from 20% to 15% (and I don't have a problem with that). That was and is a major defi component at the base layer, particularly during a crab or bear market. I have to wonder, why didn't we have more investors from the outside use HBD savings? And I know for a while it's been heavily pushed out there. And the reaction often was - it's a scam, even before looking into it. Was it because it seemed to good to be true? I'd have to say, it is a high probability that's what people thought.

Returning to VSC... They published a DHF proposal today asking for funds for another year.

What I like from the post is the screenshots. I like how Altera looks

although there's probably much more work to make it really useful. I also like that PeakD started to integrate VSC, for now in testing:

Keychain is working on integrating VSC too, as we find out from their DHF proposal.

Posted Using INLEO

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6 comments

I don't believe the idea that Hive is hard. Web3 in it's entirety is a maze, it feels like sorcery if you're coming from web2. So even if anyone choose to be anywhere that's not Hive, if that place is web3 they still have to adjust and learn, or just remain in web2

When it comes us to being in our own bubble, I think it's because we've tried a lot of integration that didn't seem to work. I remember the Leo defi stuffs that didn't work and all that.
I don't know how this one will work, out, but I guess there's no harm in trying

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Web3 in it's entirety is a maze, it feels like sorcery if you're coming from web2.

That sounds even worse than AI. Somehow people are more willing to use AI than Web 3, from my observations. Maybe because they see AI as a threat, as a disruption, and Web 3 as an alternative, eventually.

When it comes us to being in our own bubble, I think it's because we've tried a lot of integration that didn't seem to work. I remember the Leo defi stuffs that didn't work and all that.
I don't know how this one will work, out, but I guess there's no harm in trying

I am more thinking about the rest of crypto space finding something they are fascinated about on Hive too. Hopefully, their focus doesn't reduce to meme coins.

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The main issue is the value proposition of Hive isn't there. The social blogging aspect was great back in 2018, but it has since died out. We need new goals that bring in real users and ROI to the Hive blockchain. VSC is my plan to make that happen and so far we've been heading down the right track

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The social blogging aspect was great back in 2018

We were coming from a massive bull run in 2017 and every web3 outlet experienced massive influx because of the interest of price. We all know that price generally controls traction. In 2021 and early 2022 it was the same, so this probably wasn't Hive's fault.

However, yes. I agree that we have to join the tech and chill with bigger boys and I believe that VSC will do wonders.

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The thing is, hive is not simple to learn at begin, being not centralized there is no FAQ, a user comes from web2, and already create an account is tedious, with 4 keys which you don't know what they are for, then resource credits that you don't know, and so on... Also the content is 90% crypto, food or photos, you can't find news, proper science content, geopolitics and so on

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I think you can still find some good science articles, but not as often as in the past. About geopolitics, it depends. Trump can change that, lol, and we can have quite a bit of geopolitics on Hive.

Regarding the steep learning curve, I read a post earlier today which Seth Godin wrote about a different platform. Interestingly, it had the same problem, although at a slightly higher level: people thought it was difficult to use. His opinion on that was that if something is worth it, people will/should put in the effort to learn it.

But how do we build up the worth of Hive in the eyes of non-Hivers?

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Yeah, big stuff like Trump you can find it, but like nothing about Syria, Yemen, Taiwan, Africa etc...

Yeah, I have learn hive just because of splinterlands, at a point they made me get the keys and I was like what's that, but it took a while to learn... It would be cool to have aaa games on hive

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That's a good complete guide, the problem is... You can't find it if you Google for some guide 😅 this one should be linked on every front end of hive as a "getting started" link

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Looks very good and a lot of work went into it. Deserves some backlinks!

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It's rough for Hive. I agree with the onboarding and retention problem on Hive. I think the DHF and downvotes are probably the reason why its so hard to keep people around, but its also a reason why things have been functioning on Hive.

It's tough, but VSC needs some time before it gets better.

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I don't think new people understand or care much about the DHF. They may see some back-and-forth talk about it which may seem like inner fights, and that may discourage them, but otherwise they probably aren't as influenced directly about it as DVs.

its also a reason why things have been functioning on Hive

Yes, but at least on the DHF side, seems like we hit the ceiling a lot and it's more about politics than actual progress.

VSC needs some time before it gets better.

I agree.

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I think the stickiness part is where much of the issue is, most of the users who've left couldn't find a strong enough reason to stay and keeping coming back. I personally found my strong enough reason through exploring deeper into the ecosystem, in terms of reading more posts on What Hive works, why it exists, what it could become, etc. Maybe some new users didn't explore that far to arrive at such realizations.

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Exactly, the main issue comes down to Hive's value proposition not being as relevant as it was back in 2018. That is why we need new goals like @vsc.network to offer a unique and clear way forward into the future

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Definitely! Looking forward to what VSC has in store for Hive and beyond :)

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Unfortunately, you are a rare case. Nowadays, people often don't have as much patience, and they want everything to make sense from the moment they try out something new. There are still explorers out there, but they tend to be in minority as time goes by.

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Yes, that's mostly how the average modern brain has morphed into, instant results, instant everything. I think reaching them half way through could be an approach to take in this regard, as in making the exploration much easier. Hive's story is a formidable one that many users can relate to, I think.

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Really so Great

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